A new way to mix up
Turning a global pandemic into an invitation to mix up at home.
For more than a hundred years, Schweppes has made its name as one of the best cocktail mixers. But how does a drink with its most significant consumption at nightclubs, parties, and bars survive during lockdown? A new way to mix up was a campaign that encouraged people to continue mixing with Schweppes, by creating unique cocktails and moments with simple ingredients available in their kitchen drawers.
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The Coca-Cola Company
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Ogilvy Colombia
CD: Daniel Avila / Francisco Villa
AD: Francisco Villa
CW: Daniel Avila
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2020
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Effie Colombia 2021
Bronze